The SHOCK range in Chamonix

On the occasion of the 2022 edition of the UTMB, part of the YY Vertical team spent a day in Chamonix to put on an event in collaboration with the Snell Sports store. This world-famous trail running event was the perfect opportunity to promote our massage equipment in collaboration with a long-standing partner and retailer.

For the day, we set up our loungers and massage equipment in front of the store to invite athletes, tourists and locals to try out our massage equipment. From morning to night, we were busy explaining and showing interested parties how our SHOCK (SHOCK One and SHOCK Mini). 

Many athletes and runners tested our devices and their immediate feedback was very encouraging. In particular, the size and format were highlighted as very interesting aspects. Much smaller than other massagers on the market, the added value of ours is quickly confirmed.

But athletes weren't the only ones to come and test our products. Tourists and locals alike were intrigued. It soon became clear that each user has his or her own specific application. From the relief of tendonitis and the treatment of aches and pains to the relaxation of muscles, there's something in it for everyone, and very few who don't find it of interest.