Smart Products for Vertical Sports
Smart Products for Vertical Sports
YY Vertical
YY VERTICAL
Created in 2013 and known worldwide for its belay glasses, the YY Vertical brand has since developed other well-designed climbing products to allow the climbing community to better experience their sport. Almost 10 years later, we are proud to announce that we have succeeded in making YY Vertical a present, known and recognized climbing brand.
On this occasion, allow us to introduce YY Vertical’s new slogan and new positioning: Smart Products for Vertical Sports.
SMART PRODUCTS FOR VERTICAL SPORTS
Our mission is simple:
provide well-thought-out solutions to better experience your sport.
Smart ?
Passion and observation
allow us to create particularly suitable products that will optimize sports practice.
Vertical Sports ?
As you can see, we mainly work in climbing, but that’s not all! Our ambition also extends to vertical sports (trail running, cycling, skiing, etc.).
OUR VALUES
Proximity
Get involved with the community to create smart products based on observation and optimization
Passion
Giving 100% to provide original solutions to athletes
Kindness
Accompany athletes in all of their practice to better enjoy their sport.
CLIMBING
Our goal is to support the climber throughout his practice (warming up, training, climbing, recovery, climbing world)
WHY THE NAME "YYVERTICAL"?
The first "Y" echoes the name of the founder of the company "Yang" and the second refers to the location of the company: Grenoble. The city is located in the middle of three valleys formed by the Chartreuse, Belledonne and the Vercors. If you take a look at the map, you can see that these valleys draw a "Y".
RECOVERY
Since 2021, YY Vertical has been designing transportable massage devices suitable for the recovery of Vertical Sports.