A look back at the Salon de l'escalade 2023

The 4th edition of the Salon de l'Escalade is over

The Salon de l'Escalade in Grenoble took place from September 29th to 30th, and YY Vertical was there in force!

From the presentation of our new stand and our new positioning, to meetings with athletes and passionate climbers, not forgetting our many events, there was everything to make our participation unforgettable.

A stand in the colors of our new positioning

Smart Products for Vertical Sports.
That's the message we've been getting across for over a year now: we're here to bring you well-thought-out products for a better sporting experience.

That's why we've developed 5 families to better support you: Warm Up, Train, Climb, Recover, and Climbing Universe.

For Pros: A Day of Networking and Discovery 🤝

The first day was reserved for industry professionals. We had fruitful discussions with potential partners and climbing legends. Our stand was the meeting point for discussing the latest innovations in climber support.

Our Highlights :

• Warm-up and training conference for climbing professionals : Coaches, salespeople, gym managers - all professionals were invited to come and learn about warm-ups and training in climbing, to better meet the needs of their climbers.

• New Product Demos: We unveiled some of our latest products, and the feedback was really positive! 🎉

For the general public: Action and emotion! 🤩

Saturday was open to all, and it was great to see so many enthusiastic faces!

What worked:

• Signing session by Manon Hily: French champion Manon Hily was on our stand to sign posters for her biggest fans.
• Julien Remillieux's lectures on warm-up and training: many of you turned out to learn how to warm up and train properly.
• VerticalBoard Challenge: Probably THE most difficult and fun challenge. We had to hold on as long as possible to the little rulers offered by our VerticalBoard. Two opportunities to do so: on the VerticalBoard Light for those new to climbing, and on the VerticalBoard Evo for the pros. 
• Presentation of new products: Infinity Brushes and VerticalBrushes, Keyholders, punchline mugs, the complete VerticalBoard range ... All our 2023/2024 new products were there, and your feedback warmed our hearts.